SPECIAL ANNOUNCEMENT: My Freelance Business Launch

Take advantage of my SPREAD THE WORD offer! Valid until August 14, 2020

Happy Saturday!

Yes, I am launching a freelance editing and writing business!

I am very excited to finally share this news with you all because it is something I have been planning and working on since May. Finally, after all this hard work my dream business has launched!

You can check out my freelance website HERE

On my website you will find:

  • Intro of who I am and why I started my business
  • The signup form to my email newsletter list (you will receive monthly emails FILLED with freebies and advice for writers, editors, and other freelancers)
  • Info about my FREE sample edit
  • My editing services & rates
  • My writing services & rates
  • Testimonials
  • My portfolio
  • How to contact me

If you have NO idea who I am, you are probably wondering why I am creating this business. What have I done that qualifies me to offer these services?

Who Am I?

Currently, I am a second-year English and Professional Communications student at the University of Victoria. However, because of my ambition and dedication, I have already succeeded in the writing, editing, and digital communications fields.

Writing Experience

For over 5 years, I have written in various genres and received numerous awards and publications. My short stories have won first place and received several honourable mentions and publications from ZG Communications, Polar Expressions Publishing, and L. Ron Hubbard’s Writers of the Future. Since 2016, I have posted (almost) weekly to this blog and have created over 700 posts and grew an audience of 800 followers. I have several articles published by Flanelle Magazine, who I frequently freelance for, and The Martlet.

Editing Experience

Since January 2020, I have been a substantive editor and proofreader for The Albatross, an academic journal at the University of Victoria. Shortly after, in February, I began my volunteer position as a newsletter writer and editor for the MS Society. In April 2020, I completed substantive edits, copy edits, and proofreading for the biography, Fransesca: A Remarkable Life by Katrina Pavlovsky.

Digital Communications Experience

In June 2020, I began my internship as a Marketing and Social Media Coordinator for Gypsy Journals where I help manage and create content for Pinterest and the blog. I create SEO friendly captions and blog posts filled with keywords and hashtags that draw in the right audience. Starting in August, I will be a full-time Communications Development Lead at Focal, a marketplace for people to find the perfect photographer.

For samples of my writing and editing, check out my portfolio HERE


Make sure you spread the word and check out my freelance website on its launch day. I have dedicated an incredible amount of hours to creating this dream of mine, and it would mean so much to me if you would join me.

Thanks for reading 🙂

Last Blog Post: August Reading + Writing Goals

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4 Tips for New Freelancers

Happy Monday!

In this blog post, I will be sharing 4 tips I recommend to new freelancers. Whether you want to be a freelance writer, editor, photographer, or website designer, these tips will be applicable to you.

In the next week or so, I have EXCITING NEWS regarding my own freelancing to share so make sure you are following me on Instagram, Twitter, and Pinterest!

I believe I began my freelance journey a year or so ago when I was at the end of my grade 12 year. I went straight to websites like Fiverr and Upwork and got a few gigs, but they were not exactly what I was looking for and I felt they didn’t benefit my portfolio. Since then, I have refocused my freelancing vision and have written for newsletters for local companies and the MS Society, published articles in my school’s newspaper, The Martlet, and so much more. Now, I am a freelance writer at Flanelle Magazine where every month, I pitch articles and they are published on the website. As a freelancer, I know the ups and downs of the business like the back of my hand, which is why I am dedicated to sharing my own advice.

Here are my 4 tips for new freelancers.

1. Take Advantage of FREE Resources

As a new freelancer, you will not make much money right away which is why you want to keep your expenses at a low cost. However, there are some things every freelance just needs and it differs depending what type of freelancer you are. For example, I need a laptop, I need an application to create graphics on for social media, and I need a website. Some of those things are costly, but others are not! While I cannot get a good laptop for less than $500 or a website domain for less than $100, I can get necessary and helpful tools for free!

Check out my blog post on HOW TO SAVE MONEY WHEN STARTING A BUSINESS because I include 3 helpful tips and a bunch of cheap or free resources for you to use. These resources are for everything from photo editing and design to SEO and writing related tools. I highly recommend checking it out before spending money you do not need to spend.

2. Become a Pro Networker

Your best opportunities are going to come from personal connections you have made through putting in some effort and networking. They are not going to come from websites like Upwork or Fiverr because there are so many other writers and editors and photographers that have a bit more experience than you. Instead, focus on finding people through past colleagues, family members, friends, etc and the people you meet online. LinkedIn is a great resource for this. Not only can you network with other professionals in your field who might be looking for the work you offer, but LinkedIn also offers a free 1 month trial for their LinkedIn Learning where you can develop a bunch of essential microcredentials like navigating Excel, editing, proofreading, and more!

Here are 3 tips for networking:

  • Be Personable and Personal – Be friendly when you message someone and also make it a personal message. Express your interest in their company or their work and share your own story. Don’t copy and paste the same type of message to every writer or editor or photographer you find on Instagram.
  • Be Active on Your Social Media – When networking, it is essential to be active on your platforms because after reaching out to people, they are going to check out your social media. You want to ensure you have recent posts and content for them to browse through and it shows you are dedicated to your work and brand.
  • Have an Elevator Pitch of Yourself and Your Services – Whether you are networking to meet other likeminded creatives or find a job, you must have an elevator pitch of you and your services ready to go. Here’s an example: My name is Zoe Mathers and I am a freelance writer, editor, and social media specialist. I have been writing creatively and on my blog for over 5 years. Now, I offer copy editing, proofreading, manuscript critiques, social media content creation, and copywriting services on my freelance website.

3. Be Your Own Cheerleader

When freelancing, you do all the work. You produce the content, you market yourself and your services, and you organize interactions with clients. It is tiring and challenging, but you have to be your own cheerleader. You have to constantly shout about your services and market yourself on your social media platforms. It is especially important to be a super-star cheerleader the 7 or so days leading up to your business launch and the two weeks proceeding your launch. This can get tedious and tiring which is why I recommend scheduling posts in advance and reposting posts you have already created about your services. For some scheduling tools, check out my blog posts on HOW TO SAVE MONEY WHEN STARTING A BUSINESS.

4. Always Be Willing to Learn and Grow

Even though I have been writing and creating content for years, I am learning new things every day from the people around me and my own experiences. I also am constantly learning because I take Coursera and LinkedIn Learning courses on social media, marketing, writing, editing, and more. These are skills you can always improve and grow, and there are so many free resources you can do this through. You can also learn and grow by just creating and doing so constantly. Get experimental with the content you create and only post things you are proud of (to an extent). The freelance journey means you never know what you are doing and you are always learning. It is one of my favourite things about it!


Those are 4 tips for new freelancers from me and I hope they were helpful! If you are a freelancer and have some more advice, please leave it in the comments below. I will definitely post a part 2 to this as my last tip indicates, I am always learning and growing so I will have more to share in the future.

Don’t forget to check out my last blog post as well as my social media accounts which are all linked down below. Thanks for reading 🙂

Last Blog Post: 6 Books I Want to Read This Summer

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Tips for a Successful Side Hustle

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Happy Thursday!

Sorry for no post on Monday, but since I am pre-writing a bunch of blog posts over the next two weeks before school starts (yes, I am actually being productive for once), hopefully, that won’t happen again for a while.

Anyways, today I will be sharing my tips and tricks that I learned throughout my two months of pursuing freelance writing as a side hustle! I love reading about this kind of stuff myself because I think it is a really good idea to have a side hustle. Something that you enjoy, and can profit off of even if you don’t make a whole lot.

Here are five tips from me to you!

1. Make Time for It

Because it is called a “side hustle”, sometimes it can get neglected more than it should. When you begin a side hustle, make sure you do have the time and energy to put into it! Figure out when and where in your schedule it fits in best, and carve that time out weekly for you to work and grow it. Just like a full-time job is usually from 9-5 and five days a week, maybe your side hustle can be from 7-9 and two or three times a week. Whatever works for you.

2. Make a Plan and Follow It

With any new career, especially if it’s freelance, it is essential to create a plan for it. You need to outline your first steps, your overall goals, and then everything in between. With this plan, it will be a lot easier to figure out what twists and turns you need to take in order to achieve success with your side hustle.

For example, my plan for my freelance writing business was to start small. I charged a very small fee for my first few blog posts in order to build up a little more clientele and background. As I keep going, I make my fee a more justifiable amount and continue to build up my portfolio!

Your plan doesn’t need to be incredibly detailed or long, but it should give you enough of a base to work off of.

3. Treat It As Important As Your Full-Time Job

Your side hustle should be important to you and therefore, worthy of your time just like your full-time job. If you look down upon it in comparison to your other job, then it will start to lack because of that. Remember that just because your side hustle is that, a side hustle, doesn’t mean it should get pushed too far away to the side. Make sure it is being seen, heard, and attended to!

4. Don’t Pour TOO Much Money Into Your Side Hustle

It is also important to remember that when it comes to the money aspect of starting your own side hustle business, the amount of money you pour into should definitely be limited. Because like I said above, a side hustle is that, a side hustle. Don’t pour all of your funds into it otherwise you may very well be left with nothing! And besides, a side hustle isn’t meant to take over your entire life and career. Usually, you begin a side hustle because you want to make a little extra money on the side doing something you enjoy!

5. Don’t Let It Distract You From Your Full-Time Job

For a THIRD time, a side hustle is a SIDE HUSTLE. While you need to give it a certain amount of time throughout your week in order for you to see actual development within it, you cannot let it take away all your time (especially at the beginning of its start-up) away from your actual job. You know, the one that is making you the real money to oh, I don’t know…pay for your food, your rent, your clothes, your life, etc, etc. Don’t neglect your full-time job because you have a shiny, new side hustle!

Here are some awesome books on pursuing a side hustle that you should definitely check out!

Side Hustle: From Idea to Income in 27 Days

100 Side Hustles : Unexpected Ideas for Making Extra Money Without Quitting Your Day Job

I hope you found these five tips on how to run a successful side hustle helpful! Don’t forget to check out my last blog post, as well as my social media accounts which are all linked down below. Thanks for reading 🙂

Last Blog Post: Attack of the Reading and Writing Slump

 

@zoermathers

 

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Ways to Get Paid for Writing

Being a writer is tough, and sometimes getting good pay is difficult. Because of this, I came up with a list of different ways to get paid by writing (aside from being a published author)!

Freelance Writer – Being a freelance writer is a great way to get paid for writing. You can have the opportunity to write for magazine’s and so many other things. This is just a great way to pay the bills while you are trying to become a published other, or if you want another job that isn’t being  a published author.

Writing Competitions – I personally love writing competitions! They are a great way to make some pocket cash for doing what you love, writing. There are writing competitions for short stories, novels, novellas, etc, etc, and a lot of the time the prizes are a good chunk of money. I try to steer towards contests with no entry fee because some writing contests that have an entry fee may be a scam.

Editor or Proofreader – You aren’t exactly a writer, but you are fixing up somebody else’s work, and are still making some money. If you are a good editor I highly recommend doing this part time!

Those are a few ways to get paid besides becoming a published author and I hope you liked it!