My Reading & Writing Goals for 2022

It’s 2022!

Happy New Year! It’s that time of the year where I share my reading and writing goals for 2022.

These are some of my favourite posts to write. I love creating goals, especially ones surrounding reading and writing. And I love to share them!

Without further ado, let’s start by looking back to a year ago when I set my goals for 2021. What did I accomplish? What didn’t I accomplish? I will cross off each one I accomplished and then give a quick wrap-up at the end before diving into my 2022 goals.

My Goals for 2021

Writing

  • Finish writing The Obsidian Butterfly so it is ready for editing
  • Keep up blog schedule of posting once a week to each blog
  • Outline 2nd The Obsidian Butterfly novel

Freelancing

  • Have freelancing become my part-time job (get between 20-25 hours of work)
  • Create a social media/creative agency (make a website and new social media accounts)
  • Continue learning about digital marketing through online courses
  • Continue taking editing and writing classes (you can never stop improving!)

Reading

  • Read 30 books
  • Actually read all my assigned readings for school (I slacked a little last semester, I won’t lie)

Lifestyle

  • Travel locally more (if things get better, obviously)
  • Keep up my workout routine of going to the gym 2-3x per week
  • Get back on track with school (last semester, I only took 2/5 classes so I want to make sure I am doing full semesters from now on)
  • Prioritize my mental health (this means continuing counselling, focusing more on self-care, etc.)
  • Save more money
  • Develop a repeatable morning routine (it doesn’t have to be a crazy 1 hour routine, but it could just be reading first thing when I wake up)
  • Spend less time online (since it’s my job to be online, I want to cut down my screen time when I’m not working and spend more time outside or reading)
  • Meditate and journal almost every day

Overall, I did fairly good for 2022. Especially business and lifestyle-wise, however, in 2022, I want to re-centre my focuses on writing and reading, as well as lifestyle. These are the things that light me up from the inside yet I neglected them a lot this past year.

My 2022 Goals

Writing

  • Finish writing The Obsidian Butterfly draft 1
  • Finish writing The Obsidian Butterfly draft 2
  • Write every week

Freelancing

  • Gain 2 more clients
  • Keep up with sending one new email newsletter every month (If you’re an author, sign up for my newsletter HERE to get monthly social media marketing and book marketing tips AND 30 content ideas to grow your brand awareness)
  • Post 4x per week to Instagram
  • Post every day to TikTok
  • Launch my first digital project in August
  • Take a new marketing course once per month

Reading

  • Read 15 books
  • Read more about Aztec mythology

Blogging

  • Post twice a month to this blog
  • Post twice a month to my author marketing blog (check it out HERE!)
  • Post twice a month to my travel blog

Lifestyle

  • Meditate 5x a week
  • Workout 3x a week
  • Go on a walk 2x a week
  • Keep up my morning routine
  • Read 10 pages a day
  • Continue travelling locally
  • Plan Seattle trip
  • Prioritize mental health

I feel really confident in my goals for 2022. They are things that I am excited about and have already kept up in 2021, like working out consistently, getting back on track with writing (even though I didn’t accomplish a single writing goal from 2021), and keeping up a good morning routine.

When creating goals, it’s important to ensure they aren’t unrealistic. Otherwise, they are unproductive and damaging to your mental well-being. And that’s exactly what I’ve gone on to do.

Always, always set SMART goals!

What are your goals for 2022? Let me know in the comments below!

Check out my last blog post: My Top 4 Favourite Books of 2021

How to Make Money as a Writer

Ready to pursue a career in writing? Here are a few ways to make money as a writer.

How do I make money as a writer?

Is getting my book traditionally published the only way to make money?

What other writing jobs, other than an author, are there even?

If you have asked yourself any of the questions above (or all three), I am here to tell you that you do not have to get a book published to make money as a writer. To be honest, that might be the most difficult way to make money as a writer and is not a reality for everyone.

Of course, to make money from writing takes time and skill. It involves crafting an impressive portfolio of writing samples that will make companies want to hire you or literary magazines want to publish you. It takes practice to improve your writing skills and get them to a level where people can and want to read them.

Today, I am going to breakdown what types of writing you can make money from, where you can go to make money from writing, and take you through the steps.

Here is your go-to guide for how to make money as a writer.

Types of Writing Jobs Out There:

  • Article Writing
  • Blogging
  • Press Release Writing
  • Ghostwriting
  • Copywriting
  • Content Writing
  • Creative Writing (Submitting to short story contests and literary magazines. Not a job exactly, but a way to make money from writing on the side with enough patience and practice.)

Some of these jobs overlap. For example, a copywriter can be a blogger and an article writer because copywriting is a form of advertising. It means to write in a way that promotes a company and encourages a client to take a particular action. This is something that can be done it multiple forms.

Where to Start

1. To Freelance or Not to Freelance

Do you want to be a freelancer, which is someone who works for themselves and is employed by other companies either for permanent, contract, or temporary work, or do you want to write for one specific company? This is the first thing to narrow down.

When choosing freelancing, you have to understand that it is a business. That means you need to build a website, keep track of clients, send contracts and invoices, as well as make sure you get paid. If you aren’t willing to put in the work to market you and your business, I would recommend becoming a writer employed by one company.

I love freelancing. I love running my own business and marketing myself (which is why I am a digital marketing writer). However, it isn’t always smooth sailing. It involves lots of long days, lots of rejection, lots of dealing with people, and lots of research. But in the end, it’s all worth it to me!

What’s important is figuring out what fits you best. If you want to try out freelancing, give it a go! If it doesn’t work out, you have other options.

2. Determine Your Writing Niche

The second step to succeeding in the writing world is to determine your niche. But what is a niche? A niche is a specific topic that you decide to write about. For example, I am a freelance digital marketing writer. That means that now, after taking some time to discover my own niche, I only write (for clients) content that relates to digital marketing such as social media, SEO, email marketing, etc.

It is absolutely essential to determine your niche, otherwise, you will just be a meh writer in a wide range of topics. You want to hone in on one topic and really educate yourself on it so that when clients look at your portfolio, they will see that you really know your stuff.

For the literary magazines and writing contest side of things, your “niche” could be fantasy short stories or contemporary poems. The more specific you are, the better chances you have.

Here is a list of more popular niches in 2020: https://www.writingrevolt.com/profitable-freelance-writing-niches/

3. Build a Website

This is especially important for freelancers, but even if you don’t want to freelance, I think it is a good idea to have a website as a writer.

You need a nice and clean website to showcase your niche, services, portfolio, testimonials, and contact information. If a company stumbles on your website and they can’t figure out what type of writing you do, or how much you charge, there is a good chance they will click off the website. We want to avoid those missed opportunities.

Check out my website for inspiration. I am no website designer, but it certainly does the trick: http://www.zoemathers.com

4. Publish Your Writing Online

When I first put together my writing portfolio, I remember thanking myself for creating this blog when I did. For six years, I have been consistently posting blog posts on here and that gave me a strong writing foundation. Not only did it improve my writing skills immensely, especially my skills for writing for the web, but it helped me build credibility and an audience. I am a freelance content and copywriter which means when I contact a company, or am discovered by a company who is in need of a writer, they can see my years and years and hundreds and hundreds of blog posts that I have written. They are not all beautifully written, many were strewn together in less than an hour, but it shows that I can write a lot and fast. It also shows how much my writing has grown over the years. Kind of like a diary. (However, I don’t have many of my own blog posts in my writing portfolio.)

I cannot stress enough how helpful it is to build a platform where you post your writing on. Whether that is a social media account like Instagram or Facebook, or a blog, it will make jump starting your writing career a lot easier.

5. Create a Portfolio

A portfolio is a collection of your best writing pieces out there. Mostly, they are samples already published online, however, if you are just starting out and don’t have a blog, they don’t have to be published.

When it comes to curating content for your portfolio, make sure you include pieces that showcase your skill, voice, and niche the best.

Want some inspiration? Check out my writing portfolio: http://www.zoemathers.com/writing-portfolio

6. Build Up a Cold Emailing List

Whether this list is full of literary magazines to submit to or companies to propose your copywriting services, build up a list of people to cold email. Cold emailing, when done right, can lead to new clients and is an essential step towards making money as a writer. I recommend building up a list of at least 50 potential clients before starting to send out emails.

Here are some tips for cold emailing:
  • Be Personable and Personalized – Be courteous; compliment their company, tell them why you admire them and want to write for them. To check if your email is personalized enough, if you read over your email and realize you could send the exact same message to the next company on your list without changing anything, it is not personalized enough.
  • Offer Up Your Ideas for the Company – Do they not have a blog on their website? Do they have a poorly written “About Us” section? Whatever it is, kindly offer up your ideas to them in a pitch. Tell them how a blog would improve their website and drive more traffic to it. And then, tell them how you would proceed to build up a blog for them.
  • Link 2 Writing Samples – Do not attach your resume or attach your writing samples. Instead, provide a link to your Google Drive where they are organized by category, topic, etc. Or, link them to where they were originally posted. You don’t need to overwhelm with samples either, so stick to two.

7. Create a CRM Spreadsheet

A CRM is a Customer Relationship Manager. Basically, it organizes your clients, or potential clients, so you can keep track of what project they hired you for, if they’ve paid you, if they contacted you first, if you sent them a cold email, etc, etc. It will be a time saver as you grow your writing career. It is also handy when submitting to contests or literary magazines. When it comes to the end of the year, the time when you want to reflect on your writing business and see how much you made, a CRM that process a lot easier. Trust me.

If you want a CRM template, subscribe to my freelancing newsletter HERE. My newsletter went out today (Nov 30) so if you sign up now, you can still get the template I included in this month’s newsletter! If it is past that date already, feel free to subscribe anyways and leave in the notes section of the sign up form that you would like access to my CRM spreadsheet! 🙂

Places to Find Writing-Related Work

Now that you have your niche picked out, a website built, and a curated selection of writing samples, it is time to figure out where the heck to submit your work or find clients.

Below, I have listed a few freelance job boards to help kickstart your process of making money as a writer.

A lot of the websites listed below are best for beginner writers, or those of you who want to build up your portfolio. Some of them, you can find well paying gigs, but on websites like Fiverr, you will start out not making too much per word. However, this is how I started and it really helped me learn how much my services cost and what my writing was worth.

Fiverr

Upwork

Freelancer

FlexJobs

Pro Blogger Jobs

Guru

We Work Remotely

LinkedIn (Much more credible and better for finding a full-time, non-freelancing job)

Now you have all the tools to get started! Remember, you won’t find success right away, and that’s okay. Some months for me are super busy with contract work and it is great, however, there are slower months too. Much slower months. That is the life of a writer, especially a freelance writer.


I hope this was helpful, and if you are in search of more writing and/or freelance-related content, consider checking out the links below! Thanks for reading 🙂

My Freelance + Writing Newsletter:

My Freelance + Writing Blog:

Last Blog Post: My Anticipated Releases

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SPECIAL ANNOUNCEMENT: My Freelance Business Launch

Take advantage of my SPREAD THE WORD offer! Valid until August 14, 2020

Happy Saturday!

Yes, I am launching a freelance editing and writing business!

I am very excited to finally share this news with you all because it is something I have been planning and working on since May. Finally, after all this hard work my dream business has launched!

You can check out my freelance website HERE

On my website you will find:

  • Intro of who I am and why I started my business
  • The signup form to my email newsletter list (you will receive monthly emails FILLED with freebies and advice for writers, editors, and other freelancers)
  • Info about my FREE sample edit
  • My editing services & rates
  • My writing services & rates
  • Testimonials
  • My portfolio
  • How to contact me

If you have NO idea who I am, you are probably wondering why I am creating this business. What have I done that qualifies me to offer these services?

Who Am I?

Currently, I am a second-year English and Professional Communications student at the University of Victoria. However, because of my ambition and dedication, I have already succeeded in the writing, editing, and digital communications fields.

Writing Experience

For over 5 years, I have written in various genres and received numerous awards and publications. My short stories have won first place and received several honourable mentions and publications from ZG Communications, Polar Expressions Publishing, and L. Ron Hubbard’s Writers of the Future. Since 2016, I have posted (almost) weekly to this blog and have created over 700 posts and grew an audience of 800 followers. I have several articles published by Flanelle Magazine, who I frequently freelance for, and The Martlet.

Editing Experience

Since January 2020, I have been a substantive editor and proofreader for The Albatross, an academic journal at the University of Victoria. Shortly after, in February, I began my volunteer position as a newsletter writer and editor for the MS Society. In April 2020, I completed substantive edits, copy edits, and proofreading for the biography, Fransesca: A Remarkable Life by Katrina Pavlovsky.

Digital Communications Experience

In June 2020, I began my internship as a Marketing and Social Media Coordinator for Gypsy Journals where I help manage and create content for Pinterest and the blog. I create SEO friendly captions and blog posts filled with keywords and hashtags that draw in the right audience. Starting in August, I will be a full-time Communications Development Lead at Focal, a marketplace for people to find the perfect photographer.

For samples of my writing and editing, check out my portfolio HERE


Make sure you spread the word and check out my freelance website on its launch day. I have dedicated an incredible amount of hours to creating this dream of mine, and it would mean so much to me if you would join me.

Thanks for reading 🙂

Last Blog Post: August Reading + Writing Goals

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How to Save Money When Starting a Business

Your easy guide to saving money through free resources and conscious thinking

Before I get into this blog post about saving money when starting a business, I wanted to announce that I now have a Patreon! If you like my blog posts and want to support me, it would mean so much 🙂

You can check out my Patreon HERE

How do you save money when starting a business? Isn’t it expensive? What if I don’t have much money to spare and put towards my business?

If any of these questions crossed your mind, don’t worry! You don’t need buckets of money to start any business. Sure, having some is needed and how much really depends on what type of business you are starting. However, I have created this guide to help you save money where you can.

This guide is for anyone who is thinking about starting a business, is in the midst of planning their business, and those who already have a business.

Here are 3 tips on how to save money when starting a business.

1. Write Out an Expenses List

You must write out a list of all possible expenses when starting a business. If you don’t know what you have to spend money on, how can you save any? Include everything from domain hosting costs to shipping. These are things that you will most likely not be able to get out of paying, or find a free alternative. But knowing how much money you will need will give you a good idea of how much to save before launching your business or continuing on with it.

Have a number in your head of how much your first month and first year might cost you. This way, you will know how much you need to make back for this to all be worth it.

2. Connect with other Business People

Connecting with other likeminded business people will not only help you create relationships that can benefit your business and theirs, but it can save you money. These are people who are going through what you are, or have. Maybe they have already launched a business or two and have valuable tips and pieces of advice that could save you time and money. It is really worth scrolling through Instagram, finding people who are in a similar field as you, and then reaching out to them with a friendly message. Compliment them on their progress and explain your story.

If you are having trouble making meaningful connections, YouTube is a great resource…and it’s free! So many YouTubers who have started business are on there, posting videos of the Do’s and Don’t’s when starting a business and how to avoid this and that. Here are my recommendations:

3. Do It Yourself!

Do as much of the start-up, planning, and creation yourself (if you can). If you have to create a website, take the time to watch YouTube videos or reach out to friends who can help. Don’t spend money on ads until you are financially able to, instead, focus on being active on social media because it will be way more effective!

Don’t buy anything you don’t NEED right at the moment either. If you don’t need a business plan on your website right away, or don’t need a premium MailChimp plan till later on, hold off until as long as possible. By the time you really need them, hopefully, you have saved up more money and it is easier to fork out!

Basically, be cheap!

12 FREE resources that will save you SO much money.

Design

Canva – This is a great beginner design tool that offers you so much for free. I highly recommend Canva because you can create images specifically for blog headers, Pinterest pins, Instagram stories, and more

PicMonkey – I used to use PicMonkey and I still think it is a great resource! I know it is good for making YouTube thumbnails, so a good tool for any YouTubers out there too

Courses

Coursera – I paid a lot of money for a membership but that is because there were a lot of specializations I wanted to experience that I can’t at my university. However, there are so many amazing free classes and you can audit any class for FREE

Pivot, Passion, Profit Workshop – I am an intern for Gypsy Journals who created this lovely workbook and playback for any creative entrepreneurs looking to thrive in their passions. I highly encourage you to take a look and explore her other courses with Ouiwegirl.com too!

Social Media Organization

HootSuite – This is a social media post scheduler and with their free plan, you can connect 3 social media accounts and post 30 posts a month. That is good enough for me, and it is super easy to set up and use

Later – Another social media planner that I used to use, but switched to Hootsuite just because it was more of what I needed. However, the layout of Later is great and is super helpful overall

Email

MailChimp – MailChimp is SO easy to use and the free plan is so far, all I need. When starting out, building a email following is essential for any business and including a newsletter will help to grow that. Which is why I use this handy tool

SEO & Writing

Google Keyword Planning – helps you find keywords that are popular and will lead people to your website/posts

Nibbler – gives you a popularity and effectiveness report on whatever website you enter

Grammarly – if you are writing lots, you have to have Grammarly. Especially if you are doing all the writing yourself! Grammarly ensures your writing is grammatically correct and consistent

Invoices

Invoicely – A free invoicing tool for small businesses and not to mention, it is simple to use! With invoicing, I look for simplicity which is why I like Invoicely

PayPal – I love PayPal and sometimes use it depending on the client, however, its free plan isn’t the best for businesses. It is still good to have free account with them though

When starting a business, it is important to be thorough, conscious, and critical. Not all businesses make their money back right away and you need to keep that in mind. That is why when starting a business, it is good to keep your expenses to a minimum until you are seeing progress.

When you finally start making money back, that is when you can spend it on premium plans and tools that will make your life easier. However, until then, the free options are here for you and honestly, they are pretty great!


I hope you found this post helpful and that it will save you money in the future. If you have any other free tools and resources, drop them in the comments below please!

And don’t forget to check out my last blog post as well as my social media accounts which are all linked down below. Thanks for reading 🙂

Last Blog Post: July Writing Goals

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Tips for the Creative Entrepreneur

5 essential tips and tricks for beginner and experienced creative entrepreneurs alike

Happy Friday!

What is a creative entrepreneur?

A creative entrepreneur is someone who uses their creative skills to make money such as vlogging, freelancing, writing, etc.

Since I freelance write and edit, and am always doing side projects for some cash, I am what you consider a creative entrepreneur. Are you? Or is a creative entrepreneur the type of job you aspire towards? Whatever the answer is, I will be sharing crucial tips and advice for new creative entrepreneurs, experienced entrepreneurs, and those of you who want to become a creative entrepreneur and make money doing what you LOVE.

DETERMINE YOUR REGIONS OF CREATIVITY

It is important to determine the creative regions that you want to focus on and grow into a successful business. The wonderful thing about being a creative entrepreneur is that you do not have to stick to one creative pursuit…you can be known for many! For example, Kristen Martin is a vlogger, business coach, writer, and I am sure there are a couple other titles thrown in there too. When you are a creative entrepreneur, you have the freedom to be creative and aspire to the careers you want.

If you are just starting out, write down 1-3 creative careers you want to work on. For me, that would be freelance writing and editing. Those are still my two main ones that I am constantly growing and spending time on. It helps to keep my “eyes on the prize” so to say.

5 TIPS FOR CREATIVE ENTREPRENEURS

1. WRITE DOWN SHORT-TERM & LONG-TERM GOALS

One of the first things you must determine about your business is what are your short-term and long-term goals. What do you want achieve? Whether it is something small like reach 10 clients by the end of my first month or something big, like collaborate with Nike by the end of my second year (I don’t know, something crazy like that!), you must carve some sort of path you want to take your business down.

When creating these goals, include DEADLINES and STEPS THAT OUTLINE HOW YOU WILL REACH THEM. Otherwise, your goals might not go anywhere.

2. CREATE A FUND & BUDGET

Drop everything right NOW and set up some sort of system (bank account, jar, etc) that allows you to put money towards your business every week, month, or whatever works best for you. It is also crucial to curate some sort of budget. It doesn’t have to be 100% accurate, but make a list of possible fees and expenses you might come across in your business journey. This is especially helpful in the beginning of your business.

If you find that you are able to launch your business for only a small cost, use whatever is in your fund for a cushion or emergency funds for your business.

Do not think that you have to pour bucketloads of money into your business fund every month. Look at everything you have to pay for like bills, food, utilities, transportation, etc and figure out what you have left to spare. For me, I only work 2 times a week so I only contribute $40-50 a month. However much I end up putting into this account, it is nice to have money that is specifically for my freelance business to use if I want to run ads or update my WordPress plan.

3. BE ACTIVE ON SOCIAL MEDIA

Social media will be the best place for you to share and grow your creative business. Depending on your business, different social medias will be the best choice for you but try to focus on no more than 2. If you attempt to be active on more than 2, you will stretch yourself thin and quickly burnout. You want to create new and fun content for your followers and the less accounts you must do this for, the easier it will be.

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What Social Media is Best for YOU?

Writer – Instagram, Twitter

Artist – Instagram, Pinterest

Crafter, DIYer – Pinterest, Instagram

Vlogger – Instagram, YouTube

Blogger – Instagram, Twitter, WordPress/Wix/etc,

Business Coach – Instagram, WordPress/Wix/etc, Twitter

However, you choose where you think your platform will flourish! These are just suggestions.

4. LEARN TIME MANAGEMENT NOW

Whether you are a part-time creative entrepreneur who still has a job, or a full-time creative entrepreneur, your time management skills will make or break your business.

When you are working another job, it is important to not let your creative side hustle take over the job that makes you money! Starting out, your profit as a creative entrepreneur will be small and slow. That is why having a main source of income is necessary. Ensure you don’t get too caught up in the excitement of starting a new business and forget to focus on the job that pays the bills.

Excellent time management is also important for full-time creative entrepreneurs because you need to define the line between work and life. I know for me, when I am working on projects I love such as freelance writing and editing, I get so caught up in it that I forget to take breaks and live my life. At the beginning of your business, this isn’t the worst thing, but as your business settles into a steady rhythm, you have to know what hours of the day are spent on your business and what hours are spent enjoying life.

5. TOOLS FOR THE SUCCESSFUL CREATIVE ENTREPRENEUR

There is a LOT of behind-the-scenes work that goes into being a creative entrepreneur. From posting on social media, keeping track of your goals to creating content, there are so many tools at your fingertips that will make your life so much easier. Here is a list of my favourites!

Hootsuite – This is a tool for scheduling social media posts. The free plan allows you to connect up to 3 social media accounts to the site and create posts through there.

Trello – Keeping all your content ideas, goals, and notes in one place saves SO much time when you are doing everything for your business which is why I love Trello. You can create boards for different projects and add to-do lists, notes, pictures, etc all in one easy-to-access place.

Colorpick Eyedropper – If you are creating content on Canva, Photoshop, or some other application, this tool is super helpful. If you want to know what colour something is when browsing online or admiring the profile of another creative entrepreneur, Colorpick Eyedropper allows you to find out what the colour is. It’s super easy. You just click it (it is a chrome extension so you have to download it) and hover the cursor over what colour you want to receive the code for.

Wordtracker – This is for SEO and finding out what words/phrases are being searched up. If you write blog posts, captions, bios, etc, this will help drive traffic to whatever you create. There is a free version, however it is pretty limited. This is something that would be a great business investment!

Canva – If you want to create your own ads, social media posts, Instagram stories, etc, Canva is a MUST. It offers you a user-friendly place to create eye-catching graphics…and it’s FREE!


Those are all my tips and pieces of advice for starting and developing your creative business. I hope they were helpful and inspiring! If you have any others, share them in the comments and spread the knowledge.

Don’t forget to check out my last blog post as well as my social media accounts which are all linked down below. Thanks for reading 🙂

Last Blog Post: Beginner’s Guide to Greek Mythology (part 2)

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5 Tips for Succeeding as a Creative

5 tips for achieving success in your creative field and enjoying the process.

Happy Friday!

There is no clear path for a creative, which is why I wanted to share my 5 helpful tips for succeeding in a creative field. When you choose a creative career, you are also accepting a path that will take you down unexpected twists and turns. You are accepting that failure will knock you down often. You are accepting that your success will look different than your favourite author, artist, photographer, etc.

While we are told that success in a creative field is rare, I don’t believe that is true. Scratch that, I know that’s not true. At a young age, I have found various forms of success already that comfort me in my decision to choose a creative career, and continue choosing it. I feel confident that with all the time, effort, and work I’ve poured into my writing, I will continue to find success as a creative.

Success for me has looked like this:

  • Winning writing contests
  • Short stories published
  • Large portfolio of published articles
  • Continuous freelance projects: editing, re-typing, etc
  • A responsive community on my social media and blog

So many opportunities have arisen in my creative career already, and I am only 18 years old! That means you too can easily find success as a creative.

Here are my 5 tips for finding success as a creative

1. Constantly Produce Content

The first thing you need to do is to keep all your content in a portfolio and continue to constantly produce content for it. Have a lot of it too. Having that one “brilliant” story idea is not enough in this highly competitive field! As a creative, you need to always be at your laptop, writing. Or at your easel, painting. Or behind your camera, taking photos. Whenever you have the time, even if you don’t feel inspired, you should spend time creating content and expanding your ever-increasing portfolio of work. If one piece doesn’t work out, guess what! You have several others to pick and choose from and then throw out into the world.

It is important to diversify your content too. For example, I am a writer and at first, my portfolio only consisted of fiction short stories. Now, it is filled with more stories but also articles, blog posts, social media posts, and newsletters. I also have manuscript editing experience. It all relates to my core passion of writing, but I display expertise in so many forms of writing. Check out my blog post on how I organize all my content HERE for more info. This is the driving force behind all my success and opportunities that I’ve been offered, and the opportunities that have found me without having to search for them. The point is, the more content you have and the more you make it public, the easier it is for you and success to meet up at some middle point!

2. Choose 2 Social Media Platforms to Grow

As a creative, social media is essential to your success because it is how others will find your portfolio and how you will network with other creative minds. I recommend really focusing in on 2 platforms because otherwise, it gets a little much. Feel free to make your creativity known on several platforms, but pour your energy into posting on 2 at the most.

Before choosing your social media platforms, consider these tips:

  • Which platforms do you gravitate to already?
  • Google what platforms are best for your creative passion
  • Research what days and times are the best to post on those platforms
  • Make posting/being active on social media part of your weekly routine (you should post as much as possible, but also don’t overload your audience!)
  • Plan out some ideas of what you will post. What type of content? What photos? What captions?

Instagram and Twitter are popular platforms for writers, and while I am active on Instagram, I despise Twitter. I have to force myself to post on it every once and a while because if I don’t, I will never post! That is why I have been switching over to Pinterest lately. I enjoy the creativity Pinterest requires, similar to Instagram. It is exciting to post to Pinterest and because of that, I actually do it!

Grow your social media presence, connect with other creative minds, and it will be much easier for success to meet you.

3. Spend Time Replenishing Your Creativity

On the path to finding success, you have to make an effort to replenish your creativity so you have the energy to continue working and creating. This means watching movies, reading books, looking at art, etc.

This is something else you should schedule in daily! Whether it is thirty minutes or an hour, make it a priority to inspire and spark your creativity. Lately, I have been spending my mornings reading or watching movies. I have changed my working time to starting in the early afternoon and ending in the later evening because I was finding it hard to remember to replenish my creative well. This way, I am doing it first thing in the morning and starting my day off right.

4. Set Short-Term + Long-Term Goals

It is crucial to have goals for everything you are trying to achieve, but it is also important to have a plan of action for these goals otherwise they mean nothing.

For example, if you want to reach 1,000 followers on Instagram that is great but how are you going to do it? Are you going to follow a certain amount of people every day? Are you going to post every day or every second day? Are you going to determine who your audience is so you can post content they will like? These are the action steps you must think about and plan in order to achieve that goal of reaching 1,000 followers.

Sit down with a notebook and write out all the goals you want to achieve in the next few months, and then in the next few years. This will help you gain a clear idea of what steps you need to take in your career to achieve these. This also means you will most likely see results faster! Check back in with these goals every month and see if you achieved them, or are well on your way to doing so. Adjust things if you are not close to succeeding in them until you are.

5. Get Used to Failure

Failure is inevitable as a creative. Even if you’ve been faced with it 5 times already, failure will find you again. I was greeted by failure for the first time regarding my writing when I was 13 years old. I had sent short stories to a few contests but only got the mass email that read: “Thank you for submitting to our contest, unfortunately, your story has not been chosen…” Does this sound familiar to you? Well, if it doesn’t, it soon will be!

Failure is something I am used to now. Yes, it still stings but I take it as a hint that I need to work on my writing a little more. My writing can always be stronger. But no matter what, I always pick myself up after facing that rejection or failure and push forwards. It has never once discouraged me from submitting to other contests or literary magazines. It has never once made me feel like a was an awful writer because rejection from a contest or literary magazine does not mean that! Rejection and failure mean that you gave your art to the wrong person, but the right person is still out there.

That is why it is important to follow the previous tips because when you have that portfolio of work to share, and that social media following it will allow you to find the right place for your art.

I recommend checking out my Instagram account because I began a series called “So you wanna be a writer?” that touches on finding opportunity, learning from rejection, and overall, pursuing creativity. The posts (there are 2 currently) are filled with tips and tricks for doing so. Click below to read them!

HOW MY WRITING JOURNEY STARTED: THE IMPORTANCE OF PUTTING TIME INTO YOUR WRITING AND TRUSTING YOUR SKILLS

SEEKING OPPORTUNITY


Those are 5 tips for succeeding as a creative. I hope they were helpful because pursuing creativity is not always easy but that is the fun of it!

Don’t forget to check out my last blog post as well as my social media accounts which are all linked down below. Thanks for reading 🙂

Last Blog Post: 6 Books By Black Authors I NEED to Read

  

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